At Lucky Brand, jeans have always been much more than just denim and grommets. Staying true to the rich heritage—and authentic, all-American spirit—of denim, Lucky Brand began crafting great-fitting, vintage-inspired jeans in Los Angeles in 1990, quickly earning the title of "America's favorite."

The brand also produces apparel, shoes, accessories and jewelry for men and women that are sold at 209 retail stores within the U.S., high-end department and specialty stores, select stores in Canada, and online at LuckyBrand.com. In addition, Lucky has recently reintroduced its successful Lucky Kid line, and added a new plus-size collection, further adding to its complete lifestyle offering.